Campaigns

Reading a campaign report

Delivered, opened, clicked, replied, bounced, and opted out.

Open any sent campaign to see its report. Numbers update live while it sends.

  • Recipients: everyone it went to.
  • Delivered: accepted by the inbox or the phone carrier.
  • Opened and clicked (email): see Bounces, complaints, opens, and clicks for how these are counted.
  • Replied (text): texts people sent back. Replies to email go to your reply to address.
  • Failed or bounced, and Opted out.

The timeline shows activity over time, and each number opens the people behind it. Duplicate a campaign from the list to send it again to a new audience.

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